Link preview editor

Custom Link Previews for Every Link You Share

Choose the image, title and description people see when your link is shared on Facebook, X, LinkedIn, WhatsApp or iMessage. A link preview editor for marketers, affiliates and anyone who shares links professionally.

Free plan, no credit card. Custom previews work on every plan.

Trusted by 50,000+ creators and marketersNo coding required. Works on all platforms.

Share it on

  • Instagram
  • Facebook
  • Threads
  • TikTok
  • X
  • Snapchat
  • LinkedIn
  • Pinterest

Previews show in

  • Facebook
  • Instagram
  • LinkedIn
  • X
  • WhatsApp
  • Telegram
  • Slack
  • Discord
  • Reddit
  • Pinterest
Try It Now

Try the Link Preview Generator.

Type a title, write a description and pick an image. The same card updates in Messages, WhatsApp, X, LinkedIn and Facebook, side by side.

37/60 recommended
84/160 recommended
Preview Image
Your image stays in your browser. Nothing is uploaded.
Or your own branded domain.
iMessage style

This is the one I told you about

My $200 desk setup, every item linked linktw.in
Delivered
X style

MMaya Makes@mayamakes

Everything on my desk, linked in one place.

linktw.in
linktw.inMy $200 desk setup, every item linked
From linktw.in
LinkedIn style

MMaya MakesCreator

A few people asked about my setup, so here it is.

My $200 desk setup, every item linked linktw.in
Facebook style

MMaya MakesJust now

linktw.in My $200 desk setup, every item linked The lamp, the keyboard and the headphones I use every day, with a link to each one.

Simplified mockups for illustration. Each app crops, trims and lays out previews its own way, and changes its design from time to time.

Default vs Custom

Stop Settling for Generic Previews

By default, social platforms scrape meta tags from your destination URL. Sometimes they work great. Often they're broken, generic, or irrelevant. With LinkTwin, you control exactly what people see.

Default Scraped Preview

  • No image or broken image
  • Generic or missing title
  • Nothing that makes people want to tap

Custom LinkTwin Preview

  • Your branded image or product
  • Compelling custom title
  • A description that says why to tap
When you share The default preview shows With a custom preview
An affiliate product A generic store name, often with no product photo Your product photo and your headline
A page without Open Graph tags Just the address, no image or description An image, a title and a description you chose
A members area or checkout The sign-in page What the page is really about
A file or a download A file name and nothing else A real title and a cover image
How Link Previews Work

We show the real meta tags by default. You override them when needed.

LinkTwin doesn't change anything by default. We pass through the exact Open Graph tags from your destination URL. But when you need control (broken images, affiliate links, dynamic URLs), you can customize the preview to perfection.

An app asks for your link

  • facebookexternalhit
  • Twitterbot
  • LinkedInBot
  • WhatsApp
  • TelegramBot
  • Slackbot
  • Discordbot
  • Pinterestbot

GET linktw.in/deskgear

LinkTwin answers

301 Sent straight to your destination

The app reads the destination page's own title, description and image, exactly as they are.

LinkTwin answers with your tags

<meta property="og:title" content="My $200 desk setup, every item linked"> <meta property="og:description" content="The lamp, the keyboard and the headphones I use every day, with a link to each one."> <meta property="og:image" content="https://linktw.in/content/images/desk-setup.jpg"> <meta name="twitter:card" content="summary_large_image">

The values come from the editor above. Try changing the title.

  • Default PassthroughBy default, we show the exact meta tags from your destination URL. No changes.
  • Optional OverrideCustomize image, title, and description when you need brand control.
  • Live as soon as you saveLinkTwin serves the new preview right away. Apps that saved the old card may need a refresh, see below.
  • Custom ImagesUpload your own image, keep the page's image, or share with no image at all.
  • All PlatformsWorks on Facebook, X, LinkedIn, WhatsApp, Telegram, Slack, Discord and any app that reads Open Graph tags.
  • Short & CleanYour links are short and professional while the preview looks perfect.

Changed a preview? How each app refreshes it.

Apps keep a copy of the cards they fetch. LinkTwin updates your link at once; this is how you get each app to look again.

  • Facebook and MessengerPaste the link in Facebook's Sharing Debugger and press Scrape Again. Open Facebook Debugger
  • LinkedInInspect the link in LinkedIn's Post Inspector to fetch the new version. Open Post Inspector
  • XX keeps its copy of a card for a while. A new short link shows the new card at once.
  • WhatsApp and iMessageThe card is made when the message is sent, so messages already sent keep the old one. New messages get the new card.
  • Slack, Discord and TelegramThey cache previews too. Post the link again later, or share a fresh short link.
Change link preview

How to change a link preview in LinkTwin.

  1. Create or open your link

    Paste a URL to create a short link, or open one you already have and choose Edit.

  2. Switch on Social Media Preview

    Write the title and description, then keep the page image, upload your own or choose no image.

  3. Save and share

    LinkTwin serves the new preview right away. Share the short link in posts, chats, bios and ads.

  • Link preview image size1200x630 pixels (1.91:1). Your upload is cropped to this size.
  • Image filesJPG, PNG or WebP, up to 1 MB.
  • TitleAbout 60 characters shows in full in most apps. You can write up to 180.
  • DescriptionAbout 160 characters. You can write up to 300.
The Social Media Preview section of a LinkTwin link: title, description, preview image choices and the live preview card.
The real link editor in LinkTwin, from a demo account.
Perfect For

Who Benefits from Custom Link Previews?

Whether you're a marketer, affiliate, or content creator, custom previews help you stand out and drive more clicks.

For marketers

Social Media Marketers

Sharing links to blog posts, landing pages, or campaigns? Control the preview to maximize engagement and click-through rates.

  • Brand-consistent previews across all platforms
  • A/B test different titles and images
  • Higher engagement on every share

For affiliates

Affiliate Marketers

Ugly affiliate links with generic previews hurt conversions. Customize your preview to show the actual product with compelling copy.

  • Show product images instead of broken previews
  • Write persuasive descriptions that sell
  • Hide messy affiliate tracking URLs

For creators

Content Creators

Promoting your YouTube videos, courses, or Patreon? Make your link previews as engaging as your content to drive more traffic.

  • Use eye-catching thumbnails for videos
  • Craft compelling titles that get clicks
  • Stand out in crowded social feeds
Everything You Need

Link Previews + Full Link Management

Custom previews are just one feature. LinkTwin is a complete link management platform with everything you need.

Open Graph Meta Tag Editor

Full control over og:title, og:description, and og:image tags. Edit once, works everywhere: Facebook, Twitter, LinkedIn, WhatsApp, Slack, Discord, and more.

Click Analytics

See exactly how many people clicked your customized previews. Track referrers, devices, locations, and more.

See click analytics

Custom Short URLs

Clean, branded short links with custom aliases. linktw.in/yourname or use your own domain.

Custom domains

Geo Targeting

Route users to different pages based on their country. Perfect for international campaigns.

Real posts, real people

See What People Are Saying

Every post links to its original source, so you can read each recommendation in context.

Custom Preview Questions

Common questions about customizing link previews on social media platforms. Still have questions? Contact us

Do you change my destination URL's meta tags by default?

No. By default, LinkTwin passes through the exact Open Graph tags (og:title, og:description, og:image) from your destination URL. We don't change anything. But when you need control, like for affiliate links, dynamic URLs, or broken previews, you can optionally customize the preview to show exactly what you want.

Which social platforms support custom link previews?

Custom link previews work on all major platforms that support Open Graph meta tags: Facebook, Instagram, LinkedIn, Twitter/X, WhatsApp, Telegram, Slack, Discord, Reddit, Pinterest, and more. As long as the platform crawls og:tags, your custom preview will show up.

How do I customize the preview for my link?

When you create or edit a LinkTwin link, switch on Social Media Preview. Write a title and a description, then keep the page's own image, upload your own or choose no image, and save. LinkTwin serves the new preview right away. To see exactly how Facebook reads it, paste the link into the Facebook Sharing Debugger.

Can I A/B test different previews for the same link?

Yes! Create multiple LinkTwin links pointing to the same destination URL, each with a different preview (different image, title, or description). Share them in different places and use our analytics to see which preview drives more clicks. This is perfect for testing different marketing messages.

What image size works best for link previews?

Use 1200x630 pixels, a 1.91:1 ratio. It is Facebook's recommended Open Graph size and works well on X, LinkedIn and WhatsApp too. LinkTwin accepts JPG, PNG or WebP images up to 1 MB and lets you crop your upload to 1200x630 before you save. Keep faces and text near the middle, because some apps show a square crop.

Is there a limit to how many custom previews I can create?

There is no separate limit. Every link you create can have its own custom preview, on every plan, including the free one. How many links and monthly clicks you get depends on your plan, so see pricing for the details.

What is a link preview?

A link preview is the card an app shows when you paste a link: usually an image, a title, a short description and the website's name. Apps build it from the Open Graph tags of the page the link points to. A custom link preview lets you choose those three things yourself.

How do I change the link preview image?

Open the link in LinkTwin, switch on Social Media Preview and choose Upload under Preview Image. Pick a JPG, PNG or WebP image, crop it to 1200x630 and save. You can also go back to the page's own image, or choose No image.

Why do I still see the old preview after changing it?

LinkTwin serves the new preview as soon as you save, but many apps keep a copy of the card they fetched before. Refresh it in Facebook's Sharing Debugger or LinkedIn's Post Inspector. WhatsApp and iMessage build the card when the message is sent, so messages already sent keep the old one. A new short link always shows the new card.

Does a custom preview change where my link goes?

No. The preview only changes what people see before they tap. The link still goes to your destination, and it still opens in the right app where LinkTwin supports it.

More from every link you share

Custom previews run on the same links as the rest of LinkTwin.

Take Control of Your Link Previews Today

Create a link, then choose the image, title and description people see. Free plan, no credit card.

Free forever • No credit card required • Upgrade anytime