mayamakes
Firefox
Amazon
YouTube
Walmart
UTM & Pixel Preservation
All your tracking parameters survive the redirect. Meta Pixel, TikTok Pixel, Google Analytics, and custom UTMs all fire correctly. Your attribution stays intact.
For Meta, Instagram and TikTok advertisers
Fix in-app browser conversion loss on your social ads
When someone taps your ad on Facebook or Instagram, your landing page opens in the app's built-in browser: signed out, no saved card, often no Apple Pay. A LinkTwin link sends the click to Safari, Chrome or your app instead, and keeps your UTMs and pixels.
- UTM parameters preserved
- Pixels fire before redirect
- Setup in 30 seconds
Start free, no credit card. Links to your own site need a paid plan, and ad pixels come on every plan.
Trusted by 50,000+ creators and marketers
Run it on
- Facebook
- Instagram
Threads- TikTok
X
LinkedIn
Pinterest
Snapchat
The Hidden Conversion Killer
Why your social ads leak conversions
When someone clicks your ad on Facebook, Instagram, or TikTok, they land in a stripped-down in-app browser. No saved passwords. No autofill. No Apple Pay. No wonder they abandon your checkout.
2×
fewer steps to pay when your ad opens the real browser
Steps to finish, from the tap
- In-app browser
- LinkTwin link
Buy with a saved card
Get to your account
Buy on Amazon
What changes
In-App Browser (Default)
With LinkTwin
Autofill
No autofill for credit cards or addresses
Opens in Safari/Chrome with autofill
Payments
Apple Pay and Google Pay don't work
Apple Pay & Google Pay work seamlessly
Passwords
Password managers can't auto-login
Password managers auto-login users
Retargeting
Cookies stay inside the social app
Cookies land in the browser they use every day
Shopping around
No tabs to compare products
Full browser experience
Coming back
Cart items lost when closed
Going back to the feed no longer closes your page and empties the cart.
The ad funnel, step by step
What happens after someone taps your ad
Same ad, same click, two very different paths. You pay for the tap either way; what happens next decides whether it turns into an order.
Normal ad link
- Tap the ad Shop now
- In-app browser Your page, inside Instagram
- Sign-in wall Email, password and card, typed by hand Where checkouts stall
- Back to the feed The tab closes, and the cart with it
LinkTwin link
- Tap the ad Shop now
- LinkTwin Pixels fire, UTMs carried over
- Real browser Signed in, saved card, Apple Pay
- Order placed Tracked with your UTMs
No made-up percentages here: every stage is a real screen your visitor goes through. TikTok and X do not let links out on their own, see the platform table below.
Measure the leak in your own analytics
- In Google Analytics 4, open Reports, then Tech, then Tech details.
- Look at the Browser dimension: in-app traffic shows up as rows like Safari (in-app) and Android Webview.
- Compare their conversion rate with Safari and Chrome. That gap is what the in-app browser costs you.
UTM & Pixel Preservation
Your UTMs and pixels survive the trip
UTM tags already in your landing page URL stay exactly as they are. Whatever the ad platform adds to the click, like the URL parameters you set in Ads Manager, fbclid or ttclid, is passed on to your page too. Forward everything, only tracking parameters, or nothing, for your whole account or one link at a time.
- Your own pixels, untouchedThe Meta Pixel, TikTok Pixel and Google Analytics on your landing page run as usual, now in a browser that keeps their cookies.
- Pixels on the link itself Included on every planThey fire on the LinkTwin page, inside the in-app browser, before the visitor leaves it. Meta, TikTok, Google Ads, Google Analytics, Google Tag Manager, LinkedIn, X, Snapchat, Reddit, Bing, Quora and AdRoll.
- Clicks you can seeEvery click on the link is counted by country, device and referrer in your LinkTwin dashboard.
Building audiences from your links? Learn more about link retargeting.
Works with Meta Ads Manager, TikTok Ads, and all social ad platforms
Meta, TikTok and every other ad platform
Each app treats links differently. Here is exactly what a visitor gets after tapping an ad with a LinkTwin link, app by app.
Where the ad runs
iPhone
Android
Leaves the in-app browser
Facebook and Messenger adsFeed, Stories, Reels and Messenger
iPhoneSafari (Messenger: Chrome if installed)
AndroidChrome
Automatic
Instagram adsFeed, Stories, Reels and Explore
iPhoneThe visitor's default browser
AndroidThe phone's browser
Automatic
Threads adsFeed
iPhoneThe visitor's default browser
AndroidThe phone's browser
Automatic
TikTok ads and Spark AdsIn-feed and Spark Ads
iPhoneA full-screen guide to TikTok's Open in browser
AndroidA full-screen guide to TikTok's Open in browser
Two taps
X adsPromoted posts
iPhoneA button to Safari or Chrome
AndroidStays inside X
One tap on iPhone
LinkedIn, Pinterest and Snapchat adsSponsored posts and pins
iPhoneLinkTwin asks for the browser
AndroidLinkTwin asks for the browser
Not guaranteed
TikTok and X do not let a website leave their browser by itself. For TikTok you can also choose to open links straight inside TikTok. App links, like an Amazon listing, open the app straight from Instagram and Threads, and from Facebook and X on Android. On iPhone, Facebook and X take one tap.
How It Works for PPC Campaigns
Rescue Your Ad Spend in 3 Steps
Keep running ads on Meta, TikTok, and Instagram. Just swap your destination URL for a LinkTwin link.
- 1
Create the link
Paste your landing page URL, UTM tags and all, into LinkTwin.
- 2
Use it as the ad's website URL
In Meta Ads Manager, TikTok Ads Manager or any other platform, paste the LinkTwin link where the landing page URL goes. Keep your URL parameters as they are.
- 3
Run the ad as usual
Same creative, same targeting. Clicks from Facebook and Instagram now open your page outside the in-app browser.
- No changes to ad creative needed
- All UTM parameters preserved
- Your pixels fire first, on every plan
Built for Performance Marketing
Everything You Need for Better Ad Performance
Professional tools designed for media buyers, agencies, and e-commerce brands running paid social.
Click Analytics
See every click on your ad links by country, device and referrer, link by link. Click analytics
Meta & Facebook Ads
Works with all Meta ad placements: Feed, Stories, Reels, Messenger. Keep running your campaigns while LinkTwin handles the browser escape.
TikTok Ads
TikTok keeps every link in its own browser. LinkTwin shows visitors how to open your page in their real browser, two taps away, or opens it straight inside TikTok if you prefer.
Retargeting Pixels Included on every plan
Add your own pixels to fire before the redirect. Build retargeting audiences from every click. Learn more about link retargeting.
Geo Targeting
Route users to different landing pages based on their country. Perfect for international campaigns with localized offers.
A/B tests and rotation Included on every plan
Split traffic between destinations from one short link and keep the winner.
E-Commerce & DTC Brands
Your Shopify Store Deserves Real Browser Traffic
In-app browsers don't just hurt conversions, they destroy your entire checkout experience. Here's what your customers are missing when they click your social ads:
Every friction point = abandoned cart. Stop paying for clicks that can't convert.
Links to your own store are on paid plans.
Checkout Feature
In-App Browser
Real Browser
In-App Browser
Real Browser
Credit Card AutofillSaved card numbers fill automatically
No
Yes
Apple Pay / Google PayOne-tap mobile checkout
Limited
Full Support
Address AutofillShipping and billing fill in one tap
No
Yes
Password Manager1Password, LastPass, Keychain
Limited
Yes
Cookie PersistenceCart saved, retargeting works
Unreliable
Full Support
Shop Pay / Fast CheckoutExpress checkout options
Limited
Works
Real posts, real people
And what they post on X
Every post links to its original source, so you can read each recommendation in context.
If you send traffic between apps on mobile, the experience is terrible and often it opens in browser instead of the app on your phone. This tool solves that issue nicely.
My man! Try LinkTwin if you haven't already, sends people straight to the app. Not affiliated, just an awesome tool.
Lil tip use linktw.in when sharing YouTube videos to social. Keeps people logged into their yt accounts. It boosts my YouTube engagement by a lot
Use this when posting the YouTube link on your stories, it redirects you to the app and not to the mobile site where half the people aren't even logged in.
Hey @Texas_Miler, you should try linktw.in for when you post YouTube links on IG stories, that way it'll open directly in the app and it's easier for people to like/comment since they're signed in. It's been super useful for me!
Try linktw.in: put your YouTube link in. It makes your YouTube link open DIRECTLY into the YouTube app instead of in video purgatory. @seancannell #SMMW23
Para eso: NUNCA pongas tus Links. Si haces eso, tu video se vera en otro reproductor o una pagina dentro de otra App. Mejor usa la pagina linktw.in Ahi pondras el link de tu video y te generara un nuevo enlace que SI abrira tu video dentro de la App de YT.
Let's stop sharing links THE WRONG WAY because it's costing you views and engagement. Instead, copy the link to your video and paste it to this website called LinkTwin. From there, copy the link generated and share it across all your social channels.
Quick life hack: Use linktw.in to create a link that when shared on Instagram on mobile opens the video in the YT app, not in a web browser. This allows people to interact with your video as opposed to just watching and clicking off.
Post your video links in the comments with linktw.in So it opens up in app (lil nugget for you)
Hola! Te recomiendo uses esta web linktw.in para postear los links de Youtube y de esta manera al dar click abrira directamente en la app y no en el navegador o dentro de twitter. Aumentara tu engagement y eliminas friccion.
This is why I share my YouTube video either with linktwin, so it opens the YouTube App on their phone.
Awesome tool for Instagram creators! IG story links don't open in dedicated apps, like YouTube. Use linktw.in to level-up your links, sending the audience straight to your content on their specific apps, rather than a login-prompt within the IG browser!
Tool Alert: You're sharing your YouTube links the wrong way on social! Use LinkTwin so your shared links open inside the YouTube app and increase your chances of getting more subscribers.
Want to grow on YouTube? Use this tool to make your video shareable: linktw.in
linktw.in usa tu link ahi para que se abra directamente en la app, asi se puedan suscribir mas facil.
Astuce pour ceux qui partagent des liens YouTube en story Instagram : Au lieu de rediriger les gens vers une page web par defaut ou ils ne pourront pas liker ou s'abonner, generez d'abord le lien sur linktw.in
これ使ってリンク作るとアプリに直で飛べるからチャンネル登録してくれる人増えるよ！別媒体に動員しやすくなる！！機会があったらやってみて！
Little handy tips for you. If others are like me, most are on mobile. Ur YouTube link open browser instead of YouTube app directly. Try this link.
CONTENT CREATOR HACK for YouTube videos! Hate posting link to YT on socials to no likes, subs, and possible shorter retention? Use linktw.in — Generate a link. It'll load up YT videos on YT app!
PPC & Social Ad Questions
Common questions from performance marketers about fixing in-app browser conversion issues. Still have questions? Contact us
Why do my Meta and TikTok ads convert so poorly?
When people tap your social ads, the landing page opens in the app's built-in browser instead of Safari or Chrome. That browser does not have their saved logins or card details, and Apple Pay and Google Pay are often missing, so they have to type everything by hand and many give up. LinkTwin sends Facebook and Instagram ad clicks to the real browser, where checkout works the way they are used to.
Will my UTM parameters and pixels still work?
Yes. UTM tags in your landing page URL stay as they are, and by default LinkTwin also passes on what the ad platform adds to the click, like your URL parameters, fbclid and ttclid. Your Meta Pixel, TikTok Pixel and Google Analytics run on your landing page as usual. Pixels on the LinkTwin link itself come on every plan, and they fire before the visitor leaves the in-app browser.
How do I use LinkTwin with Meta Ads Manager?
It's simple: instead of using your landing page URL directly in your ad, create a LinkTwin link first. Paste your landing page URL (with all UTM parameters) into LinkTwin, get your short link, and use that as your ad destination. That's it. Your ads run exactly the same way, but now clicks open in the real browser instead of the in-app browser.
Does this affect my ad approval or quality score?
LinkTwin links are standard HTTPS redirects, and the page people land on is your own. Each platform reviews the final landing page under its own policies, and some ask that the link domain matches the website shown in the ad, so check your platform's destination rules. Using your own branded domain for LinkTwin links helps there. Custom domains come from the Medium plan.
What's the redirect speed? Will it hurt my bounce rate?
On a computer or in a phone's own browser, the LinkTwin page sends visitors on as soon as it has loaded. Inside Facebook or Instagram it first takes them out of the in-app browser, which takes a moment longer. Your bounce rate is measured on your landing page, which they then reach in their own browser, signed in.
Is LinkTwin free for advertisers?
You can start free with no credit card. The free plan has 10 links and 500 clicks a month and works with well-known sites like Amazon, YouTube and Spotify. Ads that send people to your own landing page need a paid plan. API access comes on every plan, pixels on every plan and your own domain from the Medium plan. See pricing for the limits of each plan.
Does it work with TikTok Spark Ads?
TikTok does not let any link leave its in-app browser on its own, Spark Ads included. By default LinkTwin shows TikTok visitors a full-screen guide to TikTok's own Open in browser option, two taps away. If you prefer, you can set your links to open straight inside TikTok instead.
Do Instagram ads open in the in-app browser too?
Yes. Instagram ad clicks open in the same built-in browser as bio and Story links. With a LinkTwin link as the website URL, the click leaves it automatically: on iPhone in the visitor's default browser, on Android in the phone's browser. Read more about Instagram links and the in-app browser.
How can I see how much of my ad traffic is in-app?
In Google Analytics 4, open Reports, then Tech, then Tech details, and look at the Browser dimension. In-app traffic shows up as rows like Safari (in-app) and Android Webview. Compare their conversion rate with Safari and Chrome to see your own gap.
More ways to win back in-app traffic
The same LinkTwin account covers your organic links, your audiences and every app your customers use.
For Instagram creators
Open Instagram links outside the in-app browser
Instagram link opener
GoogleFiringFor advertisers
Build audiences from every click
Link retargeting
For any website
Websites open in Safari or Chrome
App openerEvery click deserves a real browser.
Paste your landing page URL. It takes a few seconds and you can start free.
Free forever plan · UTM & pixels preserved · No credit card